May 11, 2021
Cassie Tweten spoke on behalf of Arrow Senior Living about how the company adapted to COVID-19 to keep engaged with prospects and mitigate move-outs.
For instance, Arrow Senior Living spent last year cultivating and deepening relationships with prospects — and now, as demand is beginning to return to the industry, the St. Louis-based company is starting to reap the rewards, according to Cassie Tweten, vice president of sales.
“When everybody got really quiet, we actually got really loud,” Tweten said Thursday during an Argentum webinar on lead generation, which was moderated by SHN Business Reporter Chuck Sudo…..“People were staying home and not referring anyone,” Tweten said. “So, we put a lot of energy into helping make our prospects and their families happy.”
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VITALIA® Highland Heights in Highland Heights, OH offers independent senior apartments, assisted living, and memory care with a variety of services and a range of floor plan options. Amenities include restaurant dining, 24-hour bistro, concierge service, housekeeping, events and entertainment, personal care, transportation services, and more. Centrally located near Hillcrest Hospital | Cleveland Clinic with convenient access to major shopping centers and attractions, including Stonewater Golf Club, Beachwood Place, North Chagrin Reservation, Euclid Creek Reservation, Lake County Captains, Rock n Roll Hall of Fame, and Great Lakes Science Center.